Is Color Important to Green Products?
The psychology of products goes well beyond the quality of the product. Experts put a huge emphasis on the packaging or bottle design, the smell, and the color of the bottle and ingredients. So, a gray bottle with gray liquid could never compete on the shelf with an inferior product in a beautifully designed bottle, with attractive colors, and an inviting scent.
So, the idea of a Green product doesn’t fit the advertising model but appeals to those who see beyond the container and label boasts. The smell is an ingredient that may well add to the VOCs polluting the building. The same could be true of the color that washes down the drain into the drainage system.
Like it or not, color and scent are marketing tools, not product virtues. If you want a final scent after cleaning, it is easy to make up a bottle of rubbing alcohol and some essential oils to make the place smell better without the pollution. And, this may actually save your company money.
As a proactive way to lead in the concept of Green cleaning and sanitizing, the Green Clean Institute is giving away twenty gallons of SaniZone sanitizing product with each new and renewing membership. Since many sanitizers are charging $40 per gallon, this is a $480 value.
The GCI membership is $480, so the membership is a net-zero cost. And, you may find that SaniZone offers a better way to sanitize your accounts or develop new accounts.
Hand sanitizing all surfaces is a time-intensive and costly process. SaniZone is applied by a ULV fogger at the end of the cleaning cycle and the ingredients are effective for killing a variety of pathogens, including the coronavirus.
Not only is SaniZone a Green certified product, it is also a cost-saving decision. The time invested in a final fogging is literally minutes compared to the hours to hand sanitize all surfaces. The product is cheaper than your current sanitizing product, and shipping is less because it is a powder or tablet added to water.
Services mix the product as needed and that allows the company to recycle all those hundreds of plastic jugs you throw into the trash each year. And, it stays on the shelf for months after mixing.
Here’s the thing. SaniZone is mostly colorless and odorless. Workers may feel like they are spraying water, but they need to trust the science of this EPA registered ingredient. The product is an oxidizer that destroys the outer membrane of all types of virus and bacteria.
SaniZone does not stain, leave a film, or add VOCs to the building. Your firm reduces the cost of product, the cost of shipping, and reduces the plastic bottles it throws away.
Regardless of packaging, scent, or color; SaniZone is an absolute winner as a GCI Green Certified Product.